Wednesday , June 26 2019
Home / Lifestyle / Entertainment / Minister seeks rich content in music

Minister seeks rich content in music

minister-seeksPhoto Caption: The Minister of Information and Culture, Alhaji Lai Mohammed, and the panellists at the Music Business Roundtable that kickstarted the 2016 African Music Awards in Lagos

The Minister of Information and Culture, Alhaji Lai Mohammed, has hailed Nigerian musicians for putting the country’s name on the global map, urging them to pay more attention to the need for socially-relevant messages in their music  The Minister gave the commendation in his keynote speech at the Business Roundtable of the 2016 African Music Awards (AFRIMA) in Lagos.

He said:“The whole country is listening, dancing and sending via all forms of social media, our music and videos, and our artists clearly have more influence and reach than our law enforcement agencies. As 9ice and 2 Baba boasted, they are the ones with Street Credibility!”

Mohammed, who spoke on the topic ”Championing Social Justice and Advocacy Through Music,” observed that for music to achieve the desired objective, it must have the right content to drive home the message, saying the works of foremost musicians in Africa, including FelaAnikulapoKuti, Rex Lawson, Sonny Okosun, Victor Uwaifo, Dan Maraya Jos, MammanShatta, IK. Dairo and Ebenezer Obey continue to reverberate because of the message they contained.

He said the legendary musicians all used music to fight social injustice or for advocacy, listing many examples, including ”Unknown Soldier” by Fela; ”Fire in Soweto” by Okosun and  ”Nigeria go survive” by VenoMarioghae.  The Minister described music as a powerful tool of communication, saying the federal government will leverage on the power of music to promote the National Re-orientation Campaign tagged “Change Begins With Me,” which was launched by President MuhammaduBuhari on Sept. 8th 2016.

”Because this campaign is about returning to those moral values that stood our country in good stead, a lot of that can be done through music. In order words, music is a powerful tool of advocacy. Good music has no tribe, no gender, no section, no religion,” he said. Mohammed commended  AFRIMA organisers for promoting, celebrating and elevating creativity in the area of music.

The minister in a statement issued by SegunAdeyemi said: “’This, to me, is one of the most important and credible platforms to promote African Music globally, using Nigeria as a pivot. My sincere hope is that you will do everything possible to sustain AFRIMA which, in your own words, is propelling African Music to the glorious pinnacle far beyond the borders of Africa.”



About 101business

Check Also

2019 Big Brother Naija to hold in Nigeria

Africa’s well known unscripted television appear, Big Brother Naija (BBNaija), is set to return for …

Leave a Reply

Your email address will not be published. Required fields are marked *